One of the biggest reasons to hire an IT services provider, especially for small- and medium-sized businesses, is that you get the best of everything in IT without having to pay full price for it. What that really means is that you can focus on growing your company without sacrificing budget and labor to keep your projects on the cutting edge, your company secure, and still have the ability to offer emerging technology as both a product and a service. Here is a short list of what we mean:

  • Better security without the huge cost
  • Shared costs for top-shelf service
  • 24/7 coverage without overtime
  • Access to cutting-edge software and hardware without the mega-investment
  • Access to top-shelf talent without the huge salaries

The Cost of Emerging Technology

It’s no secret that emerging technology is costly. Not only does the software cost a fortune, but you also must buy the hardware to support it and then train your staff to use it. This is one reason that an IT service works well for businesses. You are not paying for the software, the hardware, nor do you have to train your staff to use it. The idea here is shared costs. Your monthly service fee combines with other companies who subscribe to help pay the expense of what is otherwise a costly venture. The gain is that your company has access to technology that your competitors likely don’t even know about — and that gives you a market advantage.


A good example of why this works is IT security. The threats that your company faces online change daily. It would take a giant company with deep pockets and an immense IT staff dedicated to cybersecurity to attempt to maintain a safe and ordered online presence. Most likely, that is not your company profile. However, by being part of a collective that shares resources through an IT service, you obtain that same protection. You gain that big IT department. You gain top-shelf software. You gain a dedicated staff to help keep your company protected. You pay for only a part of that total cost, yet you gain all of the benefits.

Another example would be product development. You have an idea but lack the deeper knowledge of how to move your idea from thought to reality. That is not to say you are not smart, but when it comes to IT, the concepts change as fast as the technology. Being able to talk to an IT manager about your idea and discovering the software and hardware options that help you move from concept to product is what having a collaborative partnership means. Additionally, you gain the deep knowledge of an industry leader who is available when you need them. You pay for their service, but not their entire salary. You get access to emerging technology, solutions that match your project, and services that put you ahead of your competition. You receive all this without a capital investment. What do you have to gain with a collaborative partnership?

  • Market share
  • Leadership
  • Increased profits
  • Increased efficiency
  • Access to new markets
  • and more.

In short, you drive profits, free up capital, and have state-of-the-art IT for a fraction of the cost. The real question at this point is — what can your company achieve with a collaborative IT service? To answer that question, let me make an introduction. PNJ Technology Partners is the trusted choice when it comes to staying ahead of the latest information technology tips, tricks and news. Contact them at (518) 459-6712 or send an email at for more information.